Geetha — Industrial Automation & Robotics- Design Specialis
Geetha
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Achievements
3
Tenure

Profile

Skills
Programming Skills (9)
ABB Robot Cell Design ABB Robot Layout & Reach Study End of Arm Tooling (EOAT) Design – ABB Robot ABB Robot Fixture & Base Design ABB Safety Interfacing (Fencing, Scanners, Light Curtains) ABB Robot Panel & I/O Design ABB Robot Cable Routing & Dress Pack Planning ABB RobotStudio Simulation PickMaster Setup for Vision/Gantry Integration
For Electrical & Control Panel Design: Omron PLC Control Panel Design Omron CP / CJ / NX Series I/O Planning Omron Electrical BOM Preparation AutoCAD Electrical – Omron Component Layout Omron HMI Hardware Integration (NB/NA Series) Control Panel Design with EtherCAT / Ethernet/IP Omron Servo & VFD Drive Panel Integration Omron Safety PLC & Light Curtain Design (G9SP / NX-S) For Robot Cell Integration: Omron Robot Cell Design Omron SCARA Robot Layout & EOAT Design Omron Delta Robot Integration Support Robot Fixture & Base Design – Omron Robots Omron Safety Integration (Door Switches, Area Scanners) Omron Vision System Integration (FH Series)
For Vision, Sensing & Inspection Systems: Keyence Vision System Integration – IV / XG / CV Series Keyence Vision Sensor Setup – IV2 / IV3 Series Keyence Lighting & Lens Selection for Vision Keyence Smart Camera Calibration & Configuration OCR/OCV and Pattern Matching with Keyence Vision Keyence Vision System with PLC Interface Keyence 3D Laser Profiling – LJ-V / LJ-X8000 Series For Sensors & Safety Devices: Keyence Photoelectric Sensor Integration – PZ / PR Series Keyence Laser Displacement Sensor Setup – IL / LK Series Keyence Area Scanner Integration – SZ / SZ-V Series Keyence Light Curtain Setup – GL-R / SL-V Series Keyence Safety Interlock Device Wiring Keyence Sensor I/O Mapping to PLC Panels For Marking & Measurement (if applicable): Keyence Laser Marker Setup – MD Series Keyence Measurement Systems – IM / TM Series Keyence Barcode Reader Integration – SR Series
Siemens PLC Control Panel Design Siemens S7-1200 / S7-1500 I/O Planning Siemens Electrical BOM Preparation Siemens Panel Wiring Layouts AutoCAD Electrical – Siemens Components Siemens MCC / VFD Panel Integration Siemens HMI Hardware Integration Siemens TIA Portal – PLC & HMI Setup Siemens HMI Screen Design – Basic Panels / Comfort Panels S7-1200 / S7-1500 Programming (Ladder, FBD, STL) Siemens SCADA Integration (WinCC Basic/Advanced) PROFINET / PROFIBUS Network Configuration Siemens Drive Configuration (VFDs, SINAMICS)
Fanuc Robot Reach Study & Layout Design Fanuc Robot Cell Design – Mechanical End of Arm Tooling (EOAT) Design – Fanuc Robot Fanuc Robot Base & Fixture Design Fanuc Robot Safety Layout & Interlocks Robotic Welding/Assembly Fixture Design Fanuc HandlingTool Setup Fanuc DCS Setup – Robot Safety Zones Fanuc Robot Simulation – ROBOGUIDE Fanuc Robot Palletizing / Pick & Place Fanuc Robot Troubleshooting & Cycle Optimization
Allen-Bradley Control Panel Design Allen-Bradley Electrical BOM Preparation Allen-Bradley I/O Mapping & Wiring Layouts AutoCAD Electrical – Allen-Bradley Components Selection of Allen-Bradley PLC, Relays, SMPS, Contactors Rockwell Automation Hardware Integration
Motoman Robot Cell Design Motoman Robot Layout & Reach Study End of Arm Tooling (EOAT) Design – Motoman Robot Motoman Robot Fixture & Base Design Motoman Robot Integration Support Yaskawa Robot Safety Interfacing (Light Curtains, Fencing) Control Panel Design for Yaskawa Robots Motoman Robot Cable Routing & Dress Pack Planning Motoman Robot Programming – INFORM Language Yaskawa MotoSim (Simulation Software) Pendant-Based Programming Vision-Guided Robot Integration (if applicable)
For Control Panel Design & Electrical Integration: Mitsubishi PLC Control Panel Design Mitsubishi FX / Q / L Series I/O Layout Mitsubishi Electrical BOM Preparation AutoCAD Electrical – Mitsubishi Component Design Mitsubishi HMI Hardware Integration CC-Link Communication Integration Mitsubishi Servo & VFD Panel Design For Robot Integration (if involved in cell/EOAT design) Mitsubishi Robot Cell Design Mitsubishi Robot Reach Study & Layout Planning EOAT Design – Mitsubishi Robots Mitsubishi Robot Base & Fixture Design Mitsubishi Robot Safety Integration (Light Curtain/Scanner)
KUKA Robot Cell Design KUKA Robot Reach Study & Layout Planning KUKA Robot Fixture & Base Design End of Arm Tooling (EOAT) Design – KUKA Robot Safety Design & Light Curtain Integration – KUKA KUKA Control Panel Interface Design KUKA Sim Pro – Robot Simulation KUKA Safety Configuration (SafeOperation) Robot-Mounted Tool Communication Setup (I/O Mapping)
About Me
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Design and Automation System Engineering Manager with 16+ years of experience in industrial automation, leading a team of engineers across concept development, feasibility studies, proposals, and technical sales
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Specialized in delivering large-scale turnkey automation solutions — covering everything from mechanical & electrical design to simulation, estimation, execution, and customer buyoff
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Successfully executed 100+ automation projects across automotive, EV, electronics, medical devices, and general manufacturing sectors
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Strong dual-domain expertise in both mechanical engineering (3D modeling, fixture/tooling design, SPM layout) and electrical engineering (control panels, wiring, PLC/HMI programming, safety circuits)
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Expert in robot integration with platforms like Fanuc, ABB, KUKA, Yaskawa, Mitsubishi, Omron, and Motoman
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Skilled in system simulation and cycle time validation, enabling early performance analysis of multi-station systems
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Holds a B.E. in Mechatronics Engineering from Anna University (2009), with a solid foundation in automation, robotics, and control systems
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Known for a solution-oriented mindset, strong leadership, and the ability to align technical execution with business goals
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Open to consultation, collaboration, and global automation partnerships through the Automate America network
Skilled Trades (3)
While actively working full-time in a senior engineering role, I also support custom machine building in a freelance capacity, leveraging my established vendor network in India. I collaborate with experienced fabricators, panel builders, and automation vendors to deliver cost-effective, quality turnkey solutions for assembly, testing, and robotic automation needs. I manage all stages from concept review, design finalization, vendor coordination, and build supervision, ensuring the machine is delivered per specification, on time, and within budget. Machines are built through my trusted contacts with whom I have long-standing professional relationships — ensuring reliability, quality, and smooth communication. My support covers mechanical fabrication, electrical panel manufacturing, machine assembly, and remote installation guidance, making it ideal for clients seeking offshore cost savings without compromising technical integrity. This model has helped clients benefit from flexible, high-quality machine building, with engineering oversight handled directly by me — combining deep technical know-how and practical execution.
Over 16 years of progressive experience in automation and engineering, with a proven track record of leading turnkey projects from concept through delivery across diverse industries such as automotive, Non automotive,etgc,.. Successfully managed cross-functional teams of designers, application engineers, panel builders, and contractors, ensuring alignment with timelines, technical standards, and customer expectations. Directed the complete project lifecycle — from technical proposal, design engineering, procurement coordination, fabrication supervision, to installation, testing, and customer acceptance. Oversaw resource planning, budgeting, and risk management for complex assembly automation projects, ensuring on-time and within-budget delivery. Acted as the primary point of contact for customers, delivering clear communication, timely updates, and technical leadership throughout execution. Ensured engineering quality by implementing design review checkpoints, documentation controls, and safety validation practices (CE/ISO compliance). Mentored junior engineers and application teams, promoting knowledge-sharing and high engineering standards across departments. Earned client trust and long-term business through consistent delivery performance, solution reliability, and exceptional post-sales support.
Software Competencies (2)
Professional Competencies (11)
Proven expertise in understanding client requirements, translating them into technical concepts, and developing feasible and cost-effective automation solutions tailored to specific industry needs. Led numerous RFQ evaluations and concept development efforts for custom automation systems, including SPMs, robotic cells, and assembly/test lines across automotive,Non Automotive,industries. Conducted detailed application studies, cycle time analysis, machine layout planning, and process flow definition to deliver optimized turnkey proposals. Designed both mechanical and electrical system architectures, incorporating suitable technologies — PLCs, HMIs, robots, sensors, safety devices — to meet performance and safety goals. Collaborated directly with customers, internal design teams, and vendors to create technical proposals, system overviews, GA layouts, and budgetary estimates. Delivered complete automation concepts with 3D models, I/O summaries, BOMs, and functional specifications, enabling smooth handover to engineering and manufacturing teams. Successfully supported pre-sales and applications engineering for over 100+ automation projects, helping customers visualize the solution and build confidence in execution capability. Recognized for bridging the gap between sales, engineering, and execution, ensuring that technical expectations are clearly defined, achievable, and aligned with customer goals.
16+ years of experience in the complete design and engineering of turnkey automation systems, including both mechanical and electrical domains. Successfully delivered over 100+ custom machines, including SPMs, assembly lines, robotic cells, and material handling systems across industries like automotive, EV, medical, and electronics. Proficient in 3D design using SolidWorks and electrical schematics in AutoCAD Electrical, with strong command over GD&T, BOM creation, and manufacturing drawings. Designed control panels for leading PLC platforms such as Siemens, Allen-Bradley, Mitsubishi, and Omron, integrating field devices, VFDs, relays, and safety systems. Engineered robotic integration support for Fanuc, ABB, KUKA, Yaskawa, and UR robots — including cell layouts, EOAT design, fixture design, and I/O planning. Successfully handled full-cycle design responsibilities — from concept development, prototyping, detailing, to shop-floor implementation and support. Led cross-functional collaboration with automation teams, vendors, and machine builders to ensure design feasibility, performance, and cost-effectiveness. Consistently delivered high-quality design solutions under tight timelines, aligning with international safety standards (CE, ISO, UL).
Extensive experience in developing detailed wiring diagrams for industrial control panels, field devices, and automation systems across multiple platforms (Allen-Bradley, Siemens, Omron, Mitsubishi, etc.). Proficient in AutoCAD Electrical, with the ability to generate complete electrical schematics including power circuits, control circuits, I/O wiring, relay logic, and interlocking. Skilled in preparing comprehensive terminal diagrams, cable schedules, and ferrule tagging, ensuring clarity and consistency for panel builders and electricians. Designed wiring diagrams in compliance with international standards (IEC, UL, CE), incorporating safety elements such as emergency stops, light curtains, interlocks, and safety relays. Accurately mapped I/O for PLC systems, enabling seamless panel-to-machine wiring and easy troubleshooting. Coordinated with electrical vendors to ensure component compatibility and bill of materials accuracy, minimizing errors in procurement and assembly. Successfully delivered panel documentation packages including GA drawings, wiring diagrams, and loop diagrams for over 100+ machines and projects globally. Known for clean, structured, and error-free schematics that streamline assembly, commissioning, and future serviceability.
Over 16 years of hands-on engineering experience in the design, development, and delivery of automation and robotic systems, combining both mechanical and electrical engineering disciplines. Successfully led the end-to-end engineering of turnkey automation projects, including custom machines, SPMs, assembly lines, and robotic cells, tailored to client-specific needs across industries like automotive, EV, medical devices, and electronics. Demonstrated expertise in concept development, 3D modeling, engineering calculations, material selection, and GD&T application for high-performance, reliable machine designs. Engineered and validated electrical systems, including control panels, PLC interfaces, safety circuits, and servo/VFD integration using platforms like Siemens, Allen-Bradley, Mitsubishi, and Omron. Applied advanced engineering tools such as SolidWorks, AutoCAD Electrical, and EPLAN to produce highly accurate and manufacturable engineering documentation. Collaborated with cross-functional teams including software, manufacturing, procurement, and field service teams to ensure design integrity, manufacturability, and compliance with standards. Recognized for strong problem-solving, root cause analysis, and ability to optimize designs for cost, space, and performance. Consistently delivered engineering packages with complete documentation (GA drawings, wiring diagrams, BOMs, panel layouts, and test checklists) that supported smooth production, assembly, and commissioning phases.
Supported the fabrication and assembly stages by providing clear documentation, build instructions, and real-time design clarifications during production. Integrated feedback from shop-floor teams and commissioning engineers to continuously improve designs for better reliability, maintenance access, and assembly simplicity. Ensured all designs met industry standards (CE, ISO, safety compliance) and were aligned with production capabilities, material availability, and vendor constraints. Played a key role in end-to-end product realization, from design through fabrication, assembly, and testing — enabling faster go-to-market timelines for automation systems.
Deep expertise in evaluating and defining robot-based automation solutions for applications such as pick & place, assembly, welding, vision inspection, palletizing, and material handling. Supported pre-sales and project acquisition by delivering feasibility studies, cycle time estimates, payload analysis, and robot selection (Fanuc, ABB, KUKA, UR, Yaskawa, Mitsubishi, Omron). Created complete robotic cell concepts including reach studies, interference checks, 2D/3D layouts, EOAT concepts, and safety component recommendations. Integrated knowledge of robotics with application needs to prepare detailed technical proposals, including robot specs, fixture requirements, control architecture, and I/O interfaces. Collaborated with robot OEMs and end-users to finalize cell configuration, robot models, and tooling strategy, ensuring maximum efficiency and flexibility. Delivered simulation-based validations using tools like Fanuc ROBOGUIDE tools to demonstrate cycle feasibility and footprint optimization. Supported the commercial team with technical presentations, concept walkthroughs, and customer-specific customization of robotic solutions. Played a key role in winning robotics-based projects by combining strong application knowledge with practical engineering design experience and cost awareness.
Acted as the technical bridge between customers and engineering teams, translating complex automation requirements into clear, value-driven solutions. Successfully supported pre-sales activities by preparing detailed concept designs, 3D layouts, and proposal documents for SPMs, robotic cells, and turnkey automation systems. Developed and presented technical proposals, including machine specifications, cycle time calculations, I/O lists, and preliminary BOMs, tailored to customer needs and budget. Engaged in client discussions, plant visits, and technical clarifications, building trust and credibility with key decision-makers during the sales cycle. Collaborated with internal design, controls, and estimation teams to deliver accurate and timely technical quotations aligned with application feasibility. Supported RFQ responses and technical documentation for major OEMs and Tier-1 suppliers in automotive,pharma,etc,.. Delivered value engineering recommendations to improve cost-efficiency, reliability, and scalability of proposed automation solutions. Played a key role in winning multiple high-value automation contracts by showcasing solution competence, engineering depth, and execution capability during pre-sales demos and reviews.
Extensive experience in defining and delivering complete turnkey assembly automation solutions, combining mechanical, electrical, and robotic systems to meet customer-specific manufacturing requirements. Led application engineering for projects involving SPMs, robotic assembly cells, indexing tables, conveyors, pick & place units, vision inspection, and pressing/screwing stations. Conducted thorough process studies, cycle time analysis, takt time planning, and equipment sizing to ensure high-efficiency assembly solutions aligned with production goals. Designed preliminary concepts including machine layouts, station-wise breakdowns, GA drawings, EOAT strategies, and poka-yoke implementations. Translated customer RFQs into well-defined, cost-effective, and technically feasible proposals, including scope definitions, deliverables, and interface plans. Coordinated closely with design, controls, safety, and procurement teams to ensure proposals were realistic, executable, and value-engineered. Built strong client relationships through onsite evaluations, technical discussions, and presentations, earning trust and helping secure projects with top OEMs and Tier-1 suppliers. Delivered over 100+ concept packages and played a key role in converting high-value opportunities into awarded turnkey automation contracts.
Applications (18)
Extensive experience in designing and delivering conveyor-based assembly lines, including belt conveyors, roller conveyors, indexing conveyors, chain transfers, and modular transfer systems (Bosch Rexroth / Misumi / custom-built). Engineered complete automated assembly solutions integrating fixtures, sensors, pick & place units, and robotic arms, optimized for cycle time, ergonomics, and maintenance accessibility. Designed and implemented robotic and mechanical palletizing systems, including layer formation mechanisms, lift tables, grippers, pallet dispensers, and end-of-line handling solutions. Integrated material flow solutions with PLC and HMI systems to ensure synchronized movement, jam detection, and smooth part tracking through vision, sensors, and barcode systems. Supported projects from concept design to shop-floor execution, providing layout plans, 3D models, electrical wiring diagrams, I/O summaries, and safety interlocks. Delivered conveyor-based automation for industries including automotive (powertrain & EV), consumer electronics, appliances, and medical device assembly, tailored to both high-speed and flexible production environments. Collaborated with OEMs and system integrators to optimize floor space, reduce manual handling, and improve throughput through smart automation layouts. Known for delivering robust, scalable, and service-friendly systems, combining mechanical precision with intelligent control integration.
Extensive experience in designing and integrating material handling systems for automated production environments, including conveyors, gantries, lifters, pick & place units, and robotic handlers. Delivered custom solutions involving belt, roller, chain, indexing, and modular conveyor systems, enabling smooth part flow between stations in both linear and loop-based layouts. Engineered and executed automated part transfer mechanisms, such as pneumatic shuttles, servo-based loaders, elevators, and escapements, tailored to component size, weight, and orientation needs. Designed robot-integrated handling systems for palletizing, bin picking, machine tending, and line feeding, optimizing cycle time, space, and operational safety. Skilled in 3D layout design, part flow analysis, fixture/tooling development, and integration of sensors, safety elements, and part detection systems to ensure accurate and reliable handling. Integrated material tracking systems using sensors, barcodes, or RFID to support part traceability and flow logic within assembly/test lines. Successfully implemented solutions in automotive, electronics, EV, appliance, and medical industries, helping reduce manual handling, improve productivity, and ensure ergonomic and safe operations. Known for delivering reliable and scalable material handling automation, with strong coordination between mechanical design, controls, and shop-floor execution.
My Business
Why Choose Me
<ul> <li> <p>With over <strong>16 years of hands-on experience</strong> in automation and robotics, I bring <strong>deep engineering expertise</strong> across mechanical, electrical, and control domains — ensuring technically sound, practical, and scalable solutions.</p> </li> <li> <p>I specialize in delivering <strong>cost-effective turnkey automation systems</strong>, combining high engineering standards with efficient execution through my <strong>trusted vendor network in India</strong> — making global-quality automation affordable.</p> </li> <li> <p>I personally oversee all phases — from <strong>concept, design, and vendor coordination to final delivery</strong> — so you get the accountability of an engineer and the flexibility of a solution partner.</p> </li> <li> <p>Having worked on 100+ machines across industries (automotive,Non automotive.medical, etc.), I understand real-world production needs, cycle time expectations, and integration challenges.</p> </li> <li> <p>I maintain <strong>clear communication, transparency, and ownership</strong> at every stage, and I only take on projects where I can confidently deliver value and results.</p> </li> </ul>
Work Experience(5)
Experienced Application Engineering Manager with over 16 years in industrial automation and turnkey assembly systems Leading and mentoring a team of 7 engineers across design, estimation, and technical sales functions Specializes in technical concept development, proposal engineering, and full-cycle automation solution delivery Expertise in SPMs, robotic cells, conveyors, fixtures, and material handling systems across automotive, EV, electronics, and general industries Actively involved in brainstorming sessions, risk mitigation planning, and strategic technical decision-making Proficient in client requirement analysis, cycle time studies, 3D layout preparation, and station-wise process planning Handles proposal validation, design reviews, and guides the team on feasibility and application engineering standards Plays a key role in commercial discussions, order closing, and interfacing between customer, sales, and engineering Participates in high-level strategic calls to align technical capabilities with business goals and client expectations Known for delivering cost-effective, scalable, and production-ready automation concepts tailored to diverse industry needs
Education / Training / Certificates(1)
Completed B.E. in Mechatronics Engineering from Anna University in 2009, gaining a strong foundation in mechanical design, electronics, control systems, and automation — which continues to support my work in industrial automation and turnkey engineering solutions
Facilities Worked At(1)
Portfolio
Frequently Asked Questions
- What does Geetha do?
- Geetha is a Industrial Automation & Robotics- Design Specialis on Automate America, the global professional marketplace for skilled talent across industrial, commercial, and residential work.
- Where is Geetha located?
- Geetha is based in Perambalur, Tamilnadu.
- What does Geetha specialize in?
- Geetha works with ABB, Omron, Yaskawa / Motoman, Keyence and Mitsubishi as a Industrial Automation & Robotics- Design Specialis on Automate America, the global professional marketplace for skilled talent across industrial, commercial, and residential work. Geetha's skilled trades: machine builder (Mech/Elec), Manager and Welding.
- Is Geetha available for work?
- Not right now.
- How do I connect with or hire Geetha?
- Create a free profile on Automate America and send a connection or contract request from this profile. Geetha can then respond and coordinate the work directly through the platform.













