Our Team

Industry veterans who understand the challenges of hiring skilled automation professionals because they've lived them.

Leadership

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Tony Wallace

CEO & Founder

Over 20 years in industrial automation. Started as a controls engineer, advanced to management roles at major automotive suppliers, then founded Automate America in 2018 to solve the skilled labor shortage he saw across manufacturing and automation.

Industrial AutomationBusiness StrategyControls EngineeringManufacturing
Tonyw@AutomateAmerica.com
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Todd Willbrandt

VP Sales

15+ years in technical sales and business development. Specializes in building partnerships with manufacturing companies across the automotive, pharmaceutical, and consumer goods industries. Drives customer acquisition and retention.

Technical SalesBusiness DevelopmentCustomer RelationsManufacturing
ToddW@AutomateAmerica.com
HW

Heather Wallace

Operations Director

Ensures every engagement runs smoothly from start to finish. Manages supplier relations, compliance, onboarding, and customer success. Registered agent for Automate America, Inc.

Operations ManagementComplianceSupplier RelationsCustomer Success
HeatherW@AutomateAmerica.com

Our Culture

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Move Fast

We understand that time is money in every industry. Our team prioritizes speed without sacrificing quality.

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Industry First

We come from the industries we serve. That firsthand experience means we understand what our clients and professionals actually need.

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Build Better

Hiring automation talent has always been slow and opaque. We're using technology to make it simple and transparent.

Work With Us

Interested in joining the team? Check out our open positions.